We live in a world of screens. The biggest problem – only a tiny fraction of them are used to their full potential. Many years have passed since video content was introduced as the main tool to communicate with consumers, but it is still here. It is not enough to show some pictures or video clips any more.
People want to interact with the content and systems delivering it. Let’s forget single task technology and turn to interactive display solutions so users could make their own decisions based on events or situations they are in. And remember, interactive systems are 10 times more engaging than standard advertising, therefore they can create a truly high value for your business.